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The Research Behind Our Key Ingredients
This week, our focus has been on our key ingredients and why we've included each one in the formula. We pride ourselves on having an all-natural whitening formula, that delivers maximum results with...
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Teeth Sensitivity? Causes, Treatment & Prevention
When you have sensitive teeth, certain activities, such as brushing, eating and drinking, can cause sharp, temporary pain in your teeth. Sensitive teeth are typically the result of worn tooth enamel...
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8 Best Tips & Tricks for Healthy Teeth
1. Brush your teeth twice a day Brushing twice a day prevents bad breath, improves gum health but most importantly keeps your teeth whiter. When you brush twice a day, you can help remove some of the...
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7 Bad Dental Habits That Are Ruining Your Teeth
1. Chewing Ice A seemingly harmless habit, but it can cause permanent damage to your teeth. Chewing ice can leave small cracks in your enamel that can grow bigger over time, which will end in a dental...
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My Ultimate Teeth Whitening Routine
Mollie from our Community Management team shares her Ultimate Teeth Whitening Routine. Having so many ways to whiten your teeth can be overwhelming, but with my simple steps you’ll perfect your daily...
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Are You Using Too Much Toothpaste?
Are you using too much toothpaste? It’s hard to know how much is too much, but we’re here to help. Most commercials show large amounts of toothpaste each time you brush but rarely do you see the...
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